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- Info
Getting out the news about environmental education programs
| Author: |
Telg, R. |
| Date: |
2000 |
| Periodical: |
Gainesville, FL: University of Florida; AEC354. 4 p. |
| Link: |
http://edis.ifas.ufl.edu/WC037
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| Abstract: |
To many, the news media are the people we love to hate. Several studies measuring the public's perception of trustworthiness in the job force have found people do not like or trust journalists. So if that is the case, why do you want to learn to effectively relate to an industry that people do not hold in high regard? The reason is that the news media - radio, television, newspapers, magazines, and other outlets - are one of your best ways of getting news and information about your environmental education program to the public, to consumers. You might not like the media, but you need them. And they also need you; good stories they receive from you help them stay in business. |
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